Deborah Goodwin, creator of ShapeShiftasä pillows and art cushions, wrote a two-part post on ” How (not) to do a Trade Show”. Deborah shares her experience exhibiting in the large New York International Gift Fair. Great article in my opinion — since she is willing to share what NO to do as well as...
What is the Difference Between a Hobbyist and a Business Person?
If you don’t know the answer to this, or if you are unsure, you need to read this article. The sad story from Handmadeolgy does not list an author, but I would like to give him/her credit for being honest and sharing their misfortune...
Webinar starts in a few hours: Product Marketing Q&A
We’ve contacted you 2 – 3 times about the charter launch of Andreea Ayers ground-breaking “PRODUCT MARKETING BREAKTHROUGH” program! Last chance…PMB is about to CLOSE, midnight, Monday, January 23. This will be YOUR last opportunity to see Andreea’s four free content videos on product...
Approaching Sales Representatives
Once again, Don Debelak, has posted an informative article on approaching sales representative to sell your products. Don works mostly with inventors of consumer products, but most of information...
Announcing: Product Marketing Breakthrough is OPEN!
Greetings! We sent out a couple notices previously about Andreea Ayers brand, spankin’ new, “Product Marketing Breakthrough” six-week training program! Her free introductory content videos are now all online...
Andreea’s Product Marketing FREE Video #3 is Available
Just over a week ago, I sent you information on Andreea Ayers exciting new PRODUCT MARKETING videos. The response is OFF THE CHARTS! I hope you enjoy watching!! These...
Consignment Selling, Wholesaling and Drop Ship Sales
Selling through consignment, wholesaling or drop shipping is three of the ways you can sell your products to various retail outlets. But what does each of them mean and...
How to Get Your Products in Stores
As the end of the year is quickly approaching, it made sense to post one of Heather Allard, better known as The Mogul Mom, top posts from 2011! Heather...
Content-Rich Product Marketing Video Series for FREE!
Greetings to my “Selling to Gift Shops” readers! I would like to announce a special opportunity that may be the most important thing you do for your business in...
Are Your Prices Unrealistic?
Carolyn Edlund, the Artsy Shark, writes for the artisan community on pricing products realistically. She shows the downfall of both pricing extremes: pricing too high and pricing too low. ...
Happy Holiday Season!
Wishing all my readers a very Merry Christmas and a Happy New Year ! Best to a wonderful year in 2012!! Sandy and family
Marketing Tactics for Producers
Don Debelak shares three marketing techniques to marketing your products: Identifying the right target market Generating quick sales Creating a strong market presence Although Don focuses on inventors, his...
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