As the end of the year is quickly approaching, it made sense to post one of Heather Allard, better known as The Mogul Mom, top posts from 2011! Heather outlines 7 critical steps for every producer to follow when trying to wholesale your products. She is right on target with her advice!
If I had an FAQ section on The Mogul Mom, this question would definitely be top of the list.
So many of you write, “How do I get my stuff in stores?”
Like most mom entrepreneurs, you’ve spent months, maybe even years turning your idea into a real, shelf-ready creation. You’ve been through sketches, patterns, prototypes, samples, more prototypes, more samples and finally, the finished product.
So just how do you take your concept to your consumer? Read on for what I call the “Retail Details”.