Author: Gift Rep Sandy

Sandy Dell is an experienced independent sales representative for the gift industry. Having operated her own business for over ten years, she has gained valuable knowledge in working with gifts store buyers and producers. She is also co-owner of Gourmet Innovations which makes gourmet foods and gifts. "I have been on both sides of the counter", she tells her buyers. More than that, she understands the needs of the producer and the gift buyer and knows how to communicate to both groups!

Favorite Articles from 2016

At the beginning of each new year, I like to look over which articles were most popular with my readers and republish blurbs — in case you missed reading them the first time! This year I have included two categories:…

Effective Pricing Techniques

After the holidays is the time that many businesses re-evaluate their goals and plans for the next year. Pricing techniques are at the top of the list for 2017 planning.   I am already getting questions from readers about appropriately pricing …

Special Christmas Message

With all the hustling getting holiday orders shipped in time for Christmas, I just want to take this time to pause and wish everyone a Merry Christmas and Happy Holiday season! May you know and experience much love during this…

Why Should I Wholesale?

If you have never wholesaled your products, maybe 2017 is the year for you to start. With wholesale, you produce one large order (vs. onesies or twosies), ship and collect your money from one customer rather than several. But, I…

Creating Effective Line Sheets

As a former road rep, I sold nearly exclusively from sales flyers.  My flyers typically showcased the products, pictures, pricing, and terms.  In most cases, I kept samples in my car, but seldom needed to show them to the buyers.…

Thanksgiving Week Quotes

Quote from the book: The Autocrat of the Breakfast Table by Oliver Wendell Holmes A man’s mind is stretched by a new idea or sensation, and never shrinks back to its former dimensions. — Oliver Wendell Holmes This week’s quote…