Author: Gift Rep Sandy

Sandy Dell is an experienced independent sales representative for the gift industry. Having operated her own business for over ten years, she has gained valuable knowledge in working with gifts store buyers and producers. She is also co-owner of Gourmet Innovations which makes gourmet foods and gifts. "I have been on both sides of the counter", she tells her buyers. More than that, she understands the needs of the producer and the gift buyer and knows how to communicate to both groups!

Planning a Success Business

Running a success business is not a hit or miss endeavor.  It takes planning, focus and persistence. Early in the year, I often reflect on my plans, how business transpired the previous year, and what I want to do differently…

Working a Trade Show

Deborah Goodwin, creator of ShapeShiftasä pillows and art cushions, wrote a two-part post on ” How (not) to do a Trade Show”.  Deborah shares her experience exhibiting in the large New York International Gift Fair.  Great article in my opinion…

Approaching Sales Representatives

Once again, Don Debelak, has posted an informative article on approaching sales representative to sell your products.  Don works mostly with inventors of consumer products, but most of information he shares is basic to any group of products. A couple…

Are Your Prices Unrealistic?

Carolyn Edlund, the Artsy Shark, writes for the artisan community on pricing products realistically.  She shows the downfall of both pricing extremes:  pricing too high and pricing too low.  In her post, she sites additional articles that share wonderful information…

Marketing Tactics for Producers

Don Debelak shares three marketing techniques to marketing your products: Identifying the right target market Generating quick sales Creating a strong market presence Although Don focuses on inventors, his tips and advice are timely for any company looking to market…