Instead of spending money to attract new customers to your website for the holidays, have you considered focusing on increasing your average order size? Adds-on or upsells to potential orders are great ways to increase order size, but not all…
Category: Online Marketing Venues
Building Your Own Website
Etsy Shop or Your Own Website?
Personally, I don’t have an Etsy Shop, nor a shop on Artfire or most of the other group shop (although, I am actively involved with Meylah – but that is a different story …). I have always had my own…
Have You Checked Out ‘Handmade at Amazon’?
Amazon has joined the handmade movement by introducing their new Handmade at Amazon store. According to their website: Showcase Your One-of-a-Kind Products Handmade at Amazon is a new store on Amazon.com for invited artisans to sell their unique, handcrafted goods…
Deciding on an Ecommerce Website
I love 3DCart as my go-to ecommerce website platform! We have used several different types of website platforms over the years, and this is the one we like the best. If you were following me last year, you probably read…
Making Your Business Special
Selling wholesale is the main focus of this blog, but as you know, I post on items of interest that will help any product based business grow and hopefully, succeed …. or in this case, making your business special! While…
Etsy Wholesale Update, #2
I have been following the Etsy Wholesale option to see how their system is working for professional crafters. If you read my previous post on Etsy in September of 2013, you will remember that I was turned down for their…
James Dillehay Talks about CraftsU
Last post, I introduced James Dillehay’s book on “How to Price Crafts”. Later that week, I was fortunate to talk with with him about his business and his website CraftsU. Here is his story …. Tell us about yourself and…
Marketplaces vs. Ecommerce Websites
Which is the best online venue: Marketplaces or Ecommerce Websites? As you probably remember, my eguides are featured on Meylah, a marketplace platform where I am listed as a certified expert for the last year. Actually, I never pursued Meylah…
8 Website Tips for Online Sellers
I am part of the Meylah community. In contrast with most of the artisans and crafters there, I share my eguides and other resources in my own store. I love the community and the resources that are shared with the…
Etsy Wholesale Update
Nearly one year ago in September of 2012, Etsy announced their intent to launch a wholesale marketplace for their sellers. At the time there was much excitement and buzz around the industry over this announcement — but not everyone in…