Category: Selling to Retailers

Create: What You Love or Best Sellers?

I managed a consignment woodcrafters co-operative in the late 1990s.  Since I find wood crafts so intriguing, I loved being surrounded by and selling the beautiful, often one-of-a-kind, creations designed by our woodcraft consignees.  And I enjoyed sharing the uniqueness…

Getting More Orders

Getting buyers to place that first order is just the beginning of selling to retailers.  What can we do to get more orders? First, we have talked about some of the necessary steps when presenting to buyers to place the first…

All About Line Sheets

Every product based business needs a Line Sheets, Catalogs and/or Sales Flyers for their business. So, first,  what is the difference between them? Catalogs are usually color brochures in a catalog format of all your products and options.  Catalogs are…

Finding Wholesale Buyers

Personally, when I was a traveling road rep, I found most of my perspective wholesale  buyers by one of two methods: Cold calling stores while traveling through towns Receiving referrals from my vendors Finding wholesale buyers was not difficult when I…

Follow Up to Complete the Sale

Over the years, I have written several articles suggesting follow up systems to use with buyers after a presentation.  Follow up is probably the most important step is when selling to retailers. Here are the best tips from my article: Follow…