Category: Sales Call Prep

Sales Flyers and Line Sheets

When you are getting ready to sell your products wholesale, what do you need?  An order form, wholesale agreement, line sheet, catalog, sales flyer or ??? Selling to retailer buyers is very different from selling to consumers — this is…

Selling Like a Gift Business

My friend, Carolyn Edlund from the Arts Business Institute has hit the nail on the head with another one of her articles this week:  What Artists Can Learn from the Giftware Business. Having worked in the Giftware Business, I can…

Finding Wholesale Customers

Meryl Hooker, sales rep and author of two wonderful books, Pushing the Envelope:  Working with Sales Reps and Showtime: A Guide to Gift Show Success, has written an excellent article on Finding Wholesale Customer and Gift Shops. Having worked in…

How Do I Sell a Product

Before setting out to sell your newest creation, it is important to take time to thinking about your ‘sales plan’… or developing your Unique Selling Proposition (USP). Karen Waksman, About.com – Wholesale Guide has written an excellent article on the…

Developing Delivery Systems

Determining how you will get your products to the retail outlets is often an overlooked point in the wholesale sales system.You can give a perfect presentation to new store buyers, but if you have not worked out a delivery system,…