Category: Working with Buyers

Wholesaling vs. Discounting

Do you ‘discount’ your product pricing to arrive at your wholesale price?  I know many feel this is the best way to come up with wholesaling pricing. But there are several reasons why this is not an effective: Pricing should…

Selling Wholesale Basics

If you are thinking about selling wholesale but don’t know where to begin, I, along with the Arts Business Institute, feel you should sell first to stores within your local area.  There are many advantages to selling local including getting…

Follow Up Tips

During my years of sales repping, one of the most important tips I could share with new wholesale business is to remember to FOLLOW UP! Now, what do I mean by following up? Let’s say you stop at a new…

Last Minute Wholesale Hustle

I thought I knew all (or most) of the wholesale tricks and techniques out there.  After all, I’ve been a sales rep for over 12 years! Wholesale selling usually slows to a halt by mid-November — when I change roles…

The Perfect Email Pitch

Email has changed the landscape of sales.  Even a little as five years ago, I was driving to make sales — going from city to city, visiting store by store. Nothing wrong with that!  Face-to-face sales presentations are still the…

Discounting Your Products

Using discounts can be a good or bad tool depending on how you use it. Over the years as a sales rep, I have heard lots of different reasons why producers wish to discount their prices: Because raw materials and…