If you have been following the controversy over Pinterest and you are reluctant to try it, you are not alone! I have featured a couple posts about Pinterest on this blog, but I especially like the comments and references in the following article posted on Designing an MBA blog: is Pinterest the right tool...
After posting the article written by Beth Hayden about Pinterest, it has been brought to my attention that maybe this is NOT a good social network for professional crafters to join!! In rebuttal of Beth’s article, here is the other side of the story (written and posted by the Bill of Rights for All...
Okay, this post about Marketing on Pinterest does not have a lot to do with selling wholesale, but it does have LOTS to do with marketing your products. If you are not familiar with Pinterest, it is a new social network where you share favorite pictures (i.e. your beautiful unique products!) with other fans....
Third installment on how to build a wholesale website: THE FOLLOWING PAGES YOU MAY OFFER IN THE GENERAL ACCESS AREA OF YOUR WHOLESALE WEB SITE, OR IN THE PASSWORD-PROTECTED AREA, AT YOUR DISCRETION 9. “HOW TO ORDER” PAGE. Offers an overview of the ordering process on the web site. Be as detailed as possible,...
Last post, we talked about the different components needed for a wholesale website. This post will continue with points 4-8: 4. “HOW TO USE THIS SITE” PAGE. Newcomers will need a place where you explain how to access the site by registering, and using the password system. 5. BUYER REGISTRATION and PASSWORD REQUEST FORM....
Although many independent retailers (your primary wholesale customers) are a bit behind the curve when it comes to technology – even for browsing online, putting up a website with online ordering capacity for wholesale offers many advantages: • Your complete product catalog is on-line, where you may easily send customers . • You spend...
If your retail website is already up and running, there are three options for listing and/or referring buyers to your wholesale products: 1. HARD COPY WHOLESALE INFORMATION WITH WEB LINK: Add a link on your retail site, to where retailers may download a wholesale Registration Form to fill out and submit, so they qualify...
More and more retailers prefer to shop and make wholesale purchases online. If you fail to address this opportunity, you are losing business … just like if you do not take credit cards. And increasingly, many stores feel slighted, or that you are not serious about wholesaling, if you don’t give them the same...
