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Good luck,
Sandy

I strongly suggest that you set up a form for wholesale customers with a prominent link on your homepage. On the form, make sure to ask for their store name and reseller number along with the contact info. After you receive the form, direct them to a password protected part of your site that lists the wholesale pricing and terms. This way you can monitor and screen your wholesale accounts. Have you figured out how you will handle the shipping for wholesale orders via retail?

Good luck!

Sandy

I’m facing this exact challenge on my website now. I’m targeting both segments (retail and wholesale) and I’m facing a huge dilemma on how to re- design my hompage. Should i do a pop-up window for wholesalers or should i place a huge text somewhere or this or that, lots of questions. I have already implemented the e-commerce functionality for both segments though, but i find the re-designing part is quite challenging.

Thanks for your comments! But your question is a BIG one.

I have a couple suggestions: First, read my e-book, The Complete Guide to Selling to Gift Shops, http://www.selltogiftshops.com/

Next, my friend Andreea, has an excellent program to help folks just like you, https://nb941.infusionsoft.com/go/pmb/GiftRepSandy/

Another alternative would be to schedule a consulting appointment (but we highly recommend you purchase and read the e-book FIRST before you set an appointment), http://sellingtogiftshops.com/wholesale-business-consulting/

Lastly, I would suggest that you join my LinkedIn Group, Selling to Gift Shops. There are lots of folks there and lots of ideas that are shared that I think would help: http://www.linkedin.com/groups/SELLING-WHOLESALE-GIFT-SHOPS-2769871

Good luck,
Sandy Dell
‘Gift Rep Sandy’
http://www.facebook.com/GiftRepSandyDell

We are currently on 250 Networks in the United States. We are also seen in Australia, New Zealnd, South Africa and Canada. We will soon be seen on PBS– Not sure how to break into the Retail Market?

I have a line of children’s dvd’s that are on 250 networks in the U.S. and also in Australia, New Zealand, South Africa, and Canada. Also, we will soon be seen on PBS– Not sure how to break into the retail market!

I have a post that address this question. Go to http://sellingtogiftshops.com/2011/03/03/defining-selling-seasons/.

Best,

Sandy
“Gift Rep Sandy”