Some of my best business and sales tips —
followed by a short 2-3 minute video …
Facebook Live Video Tips:
Have a burning question about your product-based business? Leave a comment on the Selling to Retailers ‘Burning Question’ Meme and I will answer in my weekend video!
Coaching Client asks: What are the standard commission rates for sales reps and distributors and how does this impact my pricing?
Andrea asks: What is the Best Way to Email Information to Buyers?
Barrett asks: How to Sell Clothing Line to Large Retailers?
Paris asks: How Many Products Make Up a Line?
Reader asks: How to Introduce a New Product
TIP #1: Don’t be apprehensive about talking to store buyers: they are just friends you haven’t met yet! Watch the video here!
TIP #2: Even with the wide acceptance of credit cards, some buyers still prefer Net 30 terms. Watch the video here!
TIP #3: Your wholesale price should be at least half of your retail price. If it is more than half, you may have a difficult time selling to gift shops. Watch the video here!
TIP #4: Fast and complete follow-through with orders, question and contacts from buyers is critical to increasing sales and credibility.
Watch the video here!
TIP #5: Watch your competition, but don’t be paralyzed by what they do or offer. Watch the video here!
TIP #6: Having good sales materials that you can leave with buyers makes you look more professional and generates more orders after you leave.
Watch the video here!
TIP #7: Buyers are busy people. Be considerate of their time!
Watch the video here!
TIP #8: Make it as easy as possible for buyers to order from you. Offer website URL, toll-free phone number and email as ways to order.
Watch the video here!
TIP #9: Colorful packaging sells products. Your product should stand out on the shelf from ten feet away. Watch the video here!
TIP #10: High-quality color photos of your products are a must for your sales materials and website. Watch the video here!
TIP #11: When showing a potential buyer your products, give it to them to touch and feel. Watch the video here!
TIP #12: Putting products in a retail outlet on consignment devalues your products! Save this option for Consignment Stores only.
Watch the video here!
TIP #13: COD shipments can be refused and the sender is stuck with paying for shipping both ways. Watch the video here!
TIP #14: Making friends with a buyer goes a long way to increase sales.
Watch the video here!
TIP #15: Always address the sales process as if the sale had already been made. Watch the video here!
TIP #16: The customer (or buyer) is not always right, but it is best NOT to make them wrong — it doesn’t help you or your customer or your business!! Watch the video here!
TIP #17: When problems occur with an order or shipment, take immediate responsibility for the issue — even if the problem was not something you created. Do your best to solve the problem as soon as possible! Watch the video here!
TIP #18: Open a store on Etsy (or other similar platforms) but always create your own website where complete control is held by you! Watch the video here!
TIP #19: Make sure your pricing is done correctly before trying to sell wholesale to retailers. Watch the video here!
TIP #20: Before visiting your first buyer, do your homework and check out the store online or in-person first. Watch the video here!
TIP #21: There are typically two major buying seasons for retailers: Spring season and Holiday season. Watch the video here!
TIP #22: When giving a sales presentation, whether in person, via the phone or email, don’t forget to ask for the sale. Watch the video here!
TIP #23: Dress the part when visiting buyers — professional, but in line with what you are selling. Watch the video here!
TIP #24: Don’t focus on yourself when selling your products, focus on the store, the store buyer and their needs. Watch the video here!
TIP #25: Sales copy is very important on a website. Hire a copywriter if needed. Watch the video here!
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