Tag: Arts Business Institute

Create: What You Love or Best Sellers?

I managed a consignment woodcrafters co-operative in the late 1990s.  Since I find wood crafts so intriguing, I loved being surrounded by and selling the beautiful, often one-of-a-kind, creations designed by our woodcraft consignees.  And I enjoyed sharing the uniqueness…

Why Wholesale?

If you have a successful business selling through craft fairs or online, you may wonder why wholesale your products. Earlier in the year, I posted an article:  Why Wholesale Your Products?  Many reasons to wholesale are listed in this article.…

Selling Wholesale Basics

If you are thinking about selling wholesale but don’t know where to begin, I, along with the Arts Business Institute, feel you should sell first to stores within your local area.  There are many advantages to selling local including getting…

Setting Goals for 2015

Setting Goals can mean something different to everyone.  First, they are NOT resolutions that you forget about by Valentine’s Day!  They are also not quite the same as intentions — they are measurable tasks that are attainable within a specific…

Discounting Your Products

Using discounts can be a good or bad tool depending on how you use it. Over the years as a sales rep, I have heard lots of different reasons why producers wish to discount their prices: Because raw materials and…

How Stores Price Your Products

We have talked extensively, in past articles, about pricing your products. But we have never really talked about how stores price your items. Simple formula:  Retailers take your wholesale price and double it to arrive at a retail price.  This…