Posts Tagged ‘ cold calling ’

Steps to Making a Store Presentation — Part 2

July 1, 2009
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In Part one we discussed introducing yourself and talking with the buyer.  This week we will cover Part 2 which is the actual sales process. BEGINNING THE SALES PROCESS If you are fortunate enough to interest a buyer on the first visit, you have your foot in the door! But rather than going directly...

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Steps to Making a Sales Presentation — Part 1

June 24, 2009
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There are as many different ways to make a sales call as there are sales people in the field. Everyone uses their own system, but after many years as a sales rep, I found the following system to work best to facilitate sales to gift stores. PRELIMINARY STEPS TO AN IN-STORE SALES CALL The...

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Making Appointments vs. Cold Calling

June 18, 2009
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Cold calling a store is only one of the two different approaches in making a presentation to a buyer.  You enter a store and ask to talk to the buyer without any pre-arranged appointment or notice.  The other method is making an appointment ahead of time with the buyer.  There are many advantages and...

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