As you probably know, my e-guides and trainings specialize in helping you start selling products at wholesale, starting with independent stores, and moving up from there. Unfortunately, my expertise does not extend to selling wholesale to the big boys. As…
Tag: Selling to large retailers
Focusing on Target Markets
New producers often make the mistake of trying to be everything to everyone. Focusing on target markets — or selling to specific stores or customer — is a much better approach. When I first starting my sales rep business, I…
Selling to Large Retailers, Part Two
Last week, we featured two posts by the Arts Business Institute on Selling to Large Retailers. Today, I would like to share Part Three and Four of the Arts Business Institute’s series on the subject. What do you need to…
Selling to Large Retailers
Selling to Large Retailers is a completely different sales model than selling to gift shops or smaller mom and pop stores. Although I don’t suggest you start out your wholesale efforts directed at selling to large retailers, this is a…
Selling to Chain Stores and Large Retailers
Carolyn Edlund, author of the Artsy Shark blog and website, is writing an informative series of articles on Selling to Chain Stores and Large Retailers. Excerpt from part one: How to Survive and Thrive Without Losing Your Shirt – Part…